Our work

Work that gets read

Campaigns, coverage, social posts, features, adverts and books: a selection of what we’ve written and placed for clients.

Case study · Press release campaign

One release. Eleven titles. 365,068 readers.

The Puppet Company × The Natural History Museum: the Mini Dinosaur plush launch at Toy Fair London 2026. We wrote one press release, with quotes from the Museum and the brand, and placed it across the licensing, toy, gift and nursery trade press.

Where it ranReadership by title

  1. Licensing Magazine0
  2. Total Licensing0
  3. License Global0
  4. Licensing Source0
  5. TLL Weekly Wrap-up0
  6. PreschoolNews.net0
  7. The Toy Book0
  8. GiftsandHome.net0
  9. Brandora0
  10. Nursery Today0
  11. Toys n Playthings0

Total reach from one release365,068

Social media

Made for the feed

Every story can travel further. We turn client news into scroll-stopping posts, in each brand’s look and timed to land with the release.

  • Launches, deals and events
  • Trade-show countdowns
  • Coverage shout-outs
Follow @kilogrammedia
kilogrammediafor Rocket Licensing
Acamar Films and PODS launch PODSgo Bing post

Acamar Films & PODS launch PODSgo Bing, an app-controlled play space.

kilogrammediafor Rocket Licensing
Horrible Histories at Leeds Castle post

Horrible Histories: Silly Ghosts & Ghastly History at Leeds Castle.

kilogrammediafor Maurizio Distefano Licensing
Bing and Balocco Christmas partnership post

Bing and Balocco reunite for Christmas with Mini Pandoro.

kilogrammediafor Bulldog Licensing
Bulldog Licensing at BLE 2026 post

See the Beano gang with Bulldog at BLE 2026, Stand A202.

kilogrammediafor Bulldog Licensing
Bulldog Licensing two new deals post

Two new deals, with ToyTopic and PS International Group.

kilogrammediafor Bulldog Licensing
Beano coverage in All Paws Industry post

Beano × Woodle and Beano × Ecell, as featured in All Paws Industry.

Where your news lands

In the titles buyers read

We know the editors, the deadlines and the angles that get picked up across the licensing, toy, gift, preschool and garden trade press, in print and online.

  • Licensing Magazine
  • Total Licensing
  • Licensing Source Book
  • Licensing Museum & Heritage Book
  • Toys n Playthings
  • Progressive Greetings
  • Progressive Preschool
  • Horticulture Week
  • Garden Trade News
  • Products of Change
Get your news covered
Licensing Magazine cover, issue 4 2026 Total Licensing cover, Autumn 2026 Licensing Source Book cover, Autumn 2026 Licensing Museum & Heritage Book cover, 2026 Toys n Playthings cover, October 2026 GTN Garden Trade News cover, July/August 2026 Progressive Greetings cover, September 2026 Progressive Preschool cover, August 2025 Products of Change, The Fashion Chapter 2026

Tell us about your next launch, licensing deal or award entry.

hello@kgmpr.com